Many of my clients are conscientious, hardworking, type A women in male-dominated industries. When they hear the word "visibility," they wince.

If that's you, good. Your instincts are sound. But before you fix your visibility, figure out which visibility problem you actually have.

Do you ever feel "desensitized" to your accomplishments?

Like everyone who matters probably already knows, since they're CC'd on your Monday updates or sit in on your monthly strategy sessions.

So it feels redundant, maybe even cocky, to restate the boringly obvious magnitude and impact of your contributions (which, in your mind, substantiate why you should've been promoted last review cycle, and you feel frustrated that the promotion went to Disappointing Steve instead of you).